Bloggers

Your blog is personal. It’s a diary, a showcase, a source of information, an outlet, a place for dialogue, controversy or debate.

It is also a site where experts, professionals, individuals, consumers and entrepreneurs can meet. You bring together readers keen to read your notes, viewers interested in seeing your videos, listeners who are fans of your podcasts...

So this is how we see things: as a Blogger, you edit a website; you run an online community; you’re an expert and a well-informed consumer; you're a multimedia content creator, and much more.

At ebuzzing, we feel that all these activities, besides being fascinating hobbies, have a value which is likely to be of great interest to advertisers. We also feel that any kind of work deserves to be recompensed. That’s why we decided to launch ebuzzing.

ebuzzing is a platform that enables bloggers and advertisers to be put in touch with one another, and offers them online tools to manage a balanced, productive collaboration, founded on honesty, creativity and transparency.

It is based on a simple principle: Like. Recommend. Earn. It provides the opportunity for bloggers to find topics, products and services that they want to support and recommend, and talk about them whilst earning money for doing so.

The beta version of ebuzzing is up and running in France and the UK. Our mission now is to become a Europe-wide platform, operational in Germany, Spain and Italy, as soon as possible.

ebuzzing: how does it work?

You run a blog (or maybe several, but let’s keep it simple for now). You’d like to begin monetising your blog whilst recommending the kind of products and services that you feel will interest your readers. Perhaps you’d like to carry special advertising promotions on your site, take part in product launches or just generally “create some buzz”.

All you need to do is register on our platform, giving us a little information about yourself, your blog and your interests.

Once your registration has been validated, you will have your own blogger's area on ebuzzing.
In this area, you will have access to all the campaign briefs posted by our advertisers on “ebuzzing Network”.

You may also be contacted directly by an advertiser to take part in a campaign. This is called “ebuzzing Direct”, and allows you to fix a price for each article yourself!

What is a brief?

Good question. A “brief” is, an explanatory note in which an advertiser sets out their product, describes the campaign they have in mind, and suggests ways for bloggers to blog in support of that campaign, or “relay” it. It also specifies the payment which they will make to each blogger who takes part in their campaign.

When creating the brief, the advertisers narrow down the distribution criteria for their campaign by choosing blog categories and other criteria in order to target their campaign more precisely. Your blog must fulfil the general criteria specified by the advertiser in order to relay their campaign.

How do I go about taking part in a campaign?

If a brief inspires you and you fulfil the criteria specified by the advertiser, you apply to take part in the campaign. You then have time to write an article, prepare a video, take a photo, or maybe all of these: in short, to prepare a post on the subject for your blog.

Once you have finished it and registered it through the ebuzzing interface, you submit the article for validation. If it is accepted, all you need to do then is publish it on your blog!

Revenue from the article is paid to your ebuzzing account and will be payable after the article has been up on your site for 30 days.

You can take part in several campaigns at the same time, and can access all information about your account at any time.

What is the difference between "ebuzzing network" and "ebuzzing direct"?

Our platform offers two different ways for bloggers and advertisers to organise collaborations.
ebuzzing network allows you to choose fixed-price campaigns. You consult the campaigns list yourself, then apply to write an article at the price given.
The price specified by the advertiser is set according to the quality and traffic criteria of the type of blog they choose.
The price is the same for all bloggers who meet the criteria, but this price takes into account the “quality” of the blog type requested.

With ebuzzing direct, an advertiser makes you a direct offer to take part in a campaign. The price they offer you to write a post is based on the price you have set as the one at which you will write articles. So you can decide yourself the value of your blog’s recommendation! Particularly useful for those with a large and dedicated audience.

A little table to summarize: